Which of the following statement is most true regarding a business plan?

• A) Business idea is irrelevant to a business plan
• B) Business idea and business plan are same components
• C) Business idea precedes business plan
• D) Business plan precedes business idea

Potential investor is not a beneficiary to a business plan document.

• A) False
• B) True
• C)
• D)

Which of the following questions is directly answered in the Need section of an NABC framework?

• A) Is it sufficient enough to be a potential investment opportunity?
• B) What are marketing channels being utilized to market the product?
• C) Which are the competing brands in the market?
• D) Who are the suppliers of the raw material being involved?

Business plan tells us details about planning a business.

• A) True
• B) False
• C)
• D)

The information about the customers' demographics is an attribute of the “Need” section of an NABC framework.

• A) False
• B) True
• C)
• D)

The selection of digital media as a tool for marketing campaigns is a prime attribute of the “Approach” section of an NABC framework.

• A) False
• B) True
• C)
• D)

Appendix is not a glimpse of the whole business plan document.

• A) False
• B) True
• C)
• D)

Nature of the business competition decides the length of a business plan.

• A) True
• B) False
• C)
• D)

Business plan precedes a business idea.

• A) True
• B) False
• C)
• D)

Business plan then business idea then business practice is the wrong sequence.

• A) False
• B) True
• C)
• D)

Business plan tells us about the outcome of a business activity.

• A) True
• B) False
• C)
• D)

Business plan and business idea are same.

• A) True
• B) False
• C)
• D)

Which of the following options best describes the main feature of the “Approach” section within an NABC framework?

• A) The features of the product being introduced
• B) The list of competitors
• C) The details of the tool being deployed to reach the target audience
• D) The description of the business need

A well written business plan leads to:

• A) Measurement of a business performance
• B) Generation of a business idea
• C) Effective initiation of a business
• D) Refinement of a business output

All of the following options best describe the contributing features of the “Approach” section within an NABC framework, except:

• A) The mechanism to fulfill the needs of the target customers.
• B) The resources to fulfill the needs of the target customers.
• C) The data about the competitors.
• D) The tools needed to fulfill the needs of the target customers

Executive summary is a glimpse of the whole business plan document.

• A) True
• B) False
• C)
• D)

Which of the following factors directly relate to the length of a business plan?

• A) Number of employees
• B) Complexity of the business
• C) Amount of the investment
• D) Number of customers

The selection of digital media as a tool for marketing campaign is a prime attribute of the “Need” section of an NABC framework.

• A) True
• B) False
• C)
• D)

Business plan then business idea then business practice is the correct sequence.

• A) True
• B) False
• C)
• D)

Business idea is about concept of a business.

• A) True
• B) False
• C)
• D)