Quadrant II in grand strategy matrix (comprehensive strategy formulation framework) contains the following set of strategies EXCEPT:

• A) Concentric diversification
• B) Market development
• C) Product development
• D) Market penetration

Defensive strategies include all of the following EXCEPT:

• A) Retrenchment
• B) Divestiture
• C) Acquisition
• D) Liquidation

Which matrices are also known as Portfolio matrices?

• A) TOWS and IE matrix
• B) IE and BCG matrix
• C) SPACE and TOWS matrix
• D) SPACE and BCG matrix

All of the following are the limitations of BCG Matrix EXCEPT:

• A) BCG can not be developed if a firm have at less than least three years data.
• B) It is one-dimensional to view every business as a star, cash cow, dog or question mark.
• C) The businesses that fall in the centre of BCG matrix can not be classified.
• D) Other variables such as size of market and competitive advantages are not considered.

Which of the following describes a differentiation strategy?

• A) Providing different products with competences
• B) Offering unique products that are widely valued by customers
• C) Innovation of products or services greater than competition
• D) Higher quality products or services than competitors

Which one of the following best indicates the two assumptions of rapid market penetration?

• A) Increased promotional activities and differentiation activities
• B) None of the given options
• C) Lowering the price and differentiation activities
• D) Lowering the price and increased promotional activities

When the firm is located in Quadrant I of grand strategy matrix and it has excessive resources, it is effective to peruse what strategies?

• A) Intensive strategies
• B) Integration strategies
• C) Defensive strategies
• D) Diversification strategies

Which one of the following best indicates the two assumptions of slow market penetration?

• A) Unchanged promotional activities and differentiation activities
• B) None of the given options
• C) Lowering the price and differentiation activities
• D) Lowering the price and unchanged promotional activities

According to porter’s generic strategies, small firms with less access to resources typically compete on?

• A) Differentiation
• B) Focus
• C) Cost leadership
• D) None of the given options

Which of the following has become a popular strategy for firms who want to reduce their level of diversification and focus on core strengths?

• A) Liquidation
• B) Divestiture
• C) Acquisition
• D) Joint venture

Tesco is opening fewer stores in Britain to divert capital expenditures to China. Tesco is pursuing which one of the following type strategies?

• A) Market penetration
• B) Product development
• C) Market development
• D) Forward integration

Which one of the following best describes market development strategy?

• A) Seeking increased sales by improving or modifying present products or services
• B) None of the given options
• C) To increase market share for present products or services in the present markets through greater marketing efforts
• D) Introducing present products or services into new geographic areas

Retrenchment, divestiture, or liquidation are categorized under which strategy?

• A) Growth strategy
• B) Defensive strategy
• C) Integration strategy
• D) None of the given options

Retrenchment strategy should be followed by which one of the following firms?

• A) Firm with its SPACE matrix vector in conservative quadrant
• B) Firm with its SPACE matrix vector in defensive quadrant
• C) Firm with its SPACE matrix vector in aggressive quadrant
• D) Firm with its SPACE matrix vector in competitive quadrant

Adding new, unrelated products or services is called:

• A) Conglomerate diversification
• B) Backward integration
• C) Forward integration
• D) Concentric diversification

"Other than ranking strategies to achieve the prioritized list, there is only one analytical technique which is designed to determine the relative attractiveness of feasible alternative actions". This technique is known as:

• A) IFE
• B) SPACE
• C) QSPM
• D) CPM

IE matrix is based on which dimensions?

• A) Market share and industry growth
• B) Weighed scores of IFE and EFE matrices
• C) Market growth and competitive position
• D) Financial strength and industry strength

All of the following are the disadvantages of a functional organizational structure EXCEPT:

• A) Simple and inexpensive
• B) Leads to short-term, narrow thinking
• C) Delegation of authority and responsibility not encouraged
• D) Inadequate planning for products and markets

“The company is growing but is unable to compete effectively, and needs to determine why the firm’s current approach is ineffective.” According to Grand strategy matrix, this statement is true for a company falling in which quadrant.

• A) IV
• B) III
• C) I
• D) II

Two or more companies form a temporary partnership or consortium for purpose of capitalizing on some opportunity is known as?

• A) Divestiture
• B) Liquidation
• C) None of the given options
• D) Joint venture