Which of the following are two negative-rated dimensions on SPACE Matrix?

• A) FS and IS
• B) CA and ES
• C) IS and ES
• D) FS and CA

Which of the following depicts the signs of strength of a company's competitive position?

• A) A debt-to-asset ratio below 0.50 and higher EPS.
• B) A strongly differentiated product, a strong or rising market share.
• C) A website with extensive information about the company and its product line.
• D) An annual R&D and advertising expenditures greater than $10 million.

Where an organization is considering development in an existing market with existing products it is pursuing which of the following strategy?

• A) Market penetration
• B) Market development
• C) Diversification
• D) Product development

All of the following are the indicators of industry strength for an organization EXCEPT:

• A) Geographic and product freedom
• B) Ease of entry into the market
• C) Control over suppliers
• D) Financial stability

Swan Shoes is a company that specializes in manufacturing stylish shoes. Its managers are trying to answer such questions as: What is the current situation of the company? Swan Shoes is most likely to conduct which one of the following?

• A) TOWS analysis
• B) WT analysis
• C) WS analysis
• D) OS analysis

Adding new, unrelated products or services for present customers is called/known as?

• A) Concentric diversification
• B) None of the given options
• C) Conglomerate diversification
• D) Horizontal diversification

In BCG growth-share matrix, which of the following would be most likely to possess a low market share and a high growth rate?

• A) Cash cow
• B) Dog
• C) Star
• D) Question mark

All of the following would be considered organizational skills and resources that will be used in differentiation strategy EXCEPT which one?

• A) Products designed for ease of manufacture
• B) Creative, talented and skilled personnel
• C) Strong research and development department
• D) Corporate reputation for quality and reliability

Which one of the following best describes the market penetration strategy?

• A) None of the given options
• B) Introducing present products or services into new geographic areas
• C) To increase market share for present products or services in the present markets through greater marketing efforts
• D) Seeking increased sales by improving or modifying present products or services

What can be the limitation of QSPM?

• A) The cost of doing the analysis is very high.
• B) Only a few strategies can be evaluated simultaneously.
• C) Intuitive judgments and educated assumption are required.
• D) It requires equal participation of everyone in organization.

According to the Grand Strategy Matrix, which strategy is recommended for a firm with rapid market growth and a strong competitive position?

• A) Retrenchment
• B) Conglomerate diversification
• C) Market penetration
• D) Joint venture

Microsoft is opening its own retail stores. It is following which one of the following type of strategies?

• A) Forward integration
• B) Backward integration
• C) Market penetration
• D) Horizontal integration

Focus strategy is also called:

• A) Magnifying Strategy
• B) Niche Strategy
• C) None of the given options
• D) Cost Leadership Strategy

Selling all of a company’s assets in parts for their tangible worth is known as:

• A) Joint venture
• B) Liquidation
• C) Integration
• D) Divestiture

A position vector with (-6, +6) coordinates describes which of the following statements regarding SPACE analysis matrix?

• A) A financially strong firm but competitively weak
• B) A financially as well as competitively weak firm
• C) A financially strong and highly competitively firm
• D) A financially weak and highly competitively firm

A strategy that seeks increased sales by improving or modifying present products or services is known as?

• A) Product development
• B) None of the given options
• C) Market penetration
• D) Market development

Which one of the following type of strategy may be effective only when a division of an organization is responsible for overall poor performance?

• A) Product development
• B) Liquidation
• C) Retrenchment
• D) Divestiture

Which one of the following generic strategy is adopted by Walmart inc?

• A) Differentiation
• B) Focus
• C) None of the given options
• D) Cost leadership

The reason to develop QSPM is to evaluate the alternative strategies derived from all of these EXCEPT:

• A) CPM Matrix
• B) Space Matrix
• C) BCG Matrix
• D) Grand Strategy Matrix

What will be the location of a firm in Grand strategy matrix, if it is operating in rapidly growing market and holds weak competitive position?

• A) Quadrant II
• B) Quadrant I
• C) Quadrant IV
• D) Quadrant III