MCQ Bank
Distribution channels are restricted to distributing
- A) Physical products
- B) Services and intangible products
- C) Services
- D) Services and physical products
career in sales may offers:
- A) All of the given options
- B) Personal satisfaction
- C) High earnings
- D) Opportunity for advancement
For which of the following an exclusive distribution can be used?
- A) Shampoo and soaps
- B) Soft drinks
- C) Prestige clothing
- D) Appliances
XYZ Company is a manufacturer of Shoes and operates in the Pakistan market. In order to increase the awareness among public, company arranges different contests. This act got highlighted by various news papers and TV channels although XYZ had not paid anything for this act. How do you perceive this act as the best match with which of the following option?
- A) Public relation
- B) Sales promotion
- C) Advertising
- D) Publicity
Today’s sales person should be most concerned with:
- A) Selling whatever is available
- B) Generating the maximum possible commission
- C) Being visible to upper management
- D) Helping customers to select the correct product
A _________ is a channel member who buys quantities from the producer or manufacturer in bulk, breaks it and sells it to the ___________ in smaller quantities.
- A) Wholesaler/Retailer
- B) Departmental stores/ superstore
- C) Retailers/wholesalers
- D) Superstore /Departmental stores
XYZ Company is a manufacturer of Dairy Milk and operates in the Pakistan market. In order to increase the awareness among public, company arranges an art exhibition. This act got highlighted by various news papers and TV channels although XYZ had not paid anything for this act. How do you perceive this act as the best match with which of the following option?
- A) Advertising
- B) Public relation
- C) Publicity
- D) Sales promotion
Eureka Forbes sales representatives sell their products door to door. This is an example of
- A) Multi-level channel
- B) 0-level channel
- C) None of the given
- D) 1-level channel
Which of the following marketing channel will be best for selling High Tec products?
- A) Retailer
- B) Selling direct
- C) Mail order
- D) Wholesaler
Which of the following buy mostly from producers and sell mostly to retailers and industrial consumers?
- A) Wholesalers
- B) Discount stores
- C) Factory outlets
- D) Independents
Ali is a successful businessman. He does not emphasize on proper display of goods. Which type of business he is running?
- A) Transportation business
- B) Wholesaler business
- C) Service business
- D) Retailer business
Which of the following is NOT a production decision?
- A) Delivery of goods
- B) Planning process
- C) Contracting
- D) Scheduling
Which of the following is a step of negotiation process?
- A) All of the given options
- B) Selecting, refining, and crafting an agreement
- C) Preparing and planning
- D) Reviewing the negotiation
Sales force management systems are often used in conjunction with marketing information systems and in this case they are called ______ management systems.
- A) Marketing
- B) Customer relationship
- C) Knowledge based
- D) Financial
Which of the following is a very large store that carries not only food, but all goods and services that consumers purchase routinely?
- A) Superstore
- B) Supermarket
- C) Department store
- D) Convenience store
Mr. Ali is running an NGO. Due to the flood in different countries of Pakistan, he conducted different fund rising programs in schools and universities. How do you perceive this act as the best match with which of the following option?
- A) Sales promotion
- B) Advertising
- C) Publicity
- D) Public relation
Which of the following is TRUE about supply chain management?
- A) More control and less supply chain partners
- B) Less control and less supply chain partners
- C) Less control and more supply chain partners
- D) More control and more supply chain partners
Which of the following is NOT the tactics of negotiation?
- A) Declining to speak first
- B) Presenting product
- C) Presenting demands
- D) Setting pre-conditions
Otto Burlington sells its products through mail order. This is an example of
- A) None of the given
- B) 1-level channel
- C) Multi-level channel
- D) 0-level channel
Ali is a successful businessman. He does not emphasis on home delivery facility. Which type of business he is running?
- A) Retailer business
- B) Service business
- C) Transportation business
- D) Wholesaler business