MCQ Bank
Which of the following sections of an NABC framework features the decision about the selection of media type for the marketing campaign of the business?
- A) Need
- B) Benefits
- C) Competition
- D) Approach
Amount of the investment decides the length of a business plan.
- A) False
- B) True
- C)
- D)
A complex business is likely to have a very short business plan.
- A) True
- B) False
- C)
- D)
Which of the following section of a business plan pitches the opportunity rationale?
- A) Appendix
- B) Management plan
- C) Table of contents
- D) General business description
the product value, features, and packaging-related attributes are best discussed in the “Benefits” section of an NABC framework.
- A) True
- B) False
- C)
- D)
Product value and packaging-related attributes are best discussed in the “Need” section of an NABC framework.
- A) False
- B) True
- C)
- D)
Business idea then business plan then business practice is the wrong sequence.
- A) False
- B) True
- C)
- D)
“General Business Description” section of a business plan pitches the opportunity rationale.
- A) False
- B) True
- C)
- D)
The information about the competitors’ sourcing is an attribute of the “Need” section of an NABC framework.
- A) False
- B) True
- C)
- D)
Business idea then business plan then business practice is the right sequence.
- A) False
- B) True
- C)
- D)
Potential employee is a beneficiary to a business plan document.
- A) False
- B) True
- C)
- D)
Which of the following section of a business plan is a guide to explore the whole document?
- A) Executive Summary
- B) Table of Contents
- C) Appendix
- D) Management plan
A scientific business plan covering all the strategic components is termed as:
- A) Informal business plan
- B) Major business plan
- C) Formal business plan
- D) Skeleton business plan
Which of the following is an internal beneficiary of a business plan document?
- A) Potential investors
- B) Potential customers
- C) Potential suppliers
- D) Potential employees
A complex business is likely to have a very lengthy business plan.
- A) False
- B) True
- C)
- D)
The “Approach” section within an NABC discusses the tools and mechanisms to fulfill the needs of the target customers.
- A) False
- B) True
- C)
- D)
A bank issues loan for new ventures preferably to men compared to women. This is an example of discrimination based on:
- A) Age
- B) Religion
- C) Nationality
- D) Gender
Incubation centers can provide the potential entrepreneur the information related to:
- A) Currently popular ideas
- B) All of the given options are correct
- C) In demand product or service
- D) The industry trends
In which one of the following industries, “physical evidence” is a very important part of marketing mix?
- A) Services industry
- B) Furniture manufacturing industry
- C) Beverages’ manufacturing industry
- D) Manufacturing industry
Mr. Ahmad has started a new business of a pharmaceutical company and wants to remain fully focused on it without any additional source of income. This is an example of:
- A) Co-entrepreneurship
- B) Full-time entrepreneurship
- C) Social entrepreneurship
- D) Part-time entrepreneurship