Face to face interviews are a part of ___________.

• A) All of the given options
• B) Electronic interactive media
• C) Human interactive media
• D) Non interactive media

A numerical value calculated from population is called

• A) Parameter
• B) Sampling Error
• C) Bias
• D) Error

A researcher has taken random sample from the population divided on the basis of level of education, age and salary package. Which of the following sampling design he is using?

• A) Simple random sample
• B) Systematic sampling
• C) Cluster sampling
• D) Stratified random sampling

Why does qualitative interviewing have an advantage over participant observation when it comes to longitudinal research?

• A) Repeat interviews are easier to organise.
• B) It allows for a better exploration of key issues.
• C) It is a more focused research method.
• D) Participant observers are prone to 'go native' during longitudinal research.

A reminder sent to respondents to send back the filled questionnaire is known as_________

• A) Debriefing
• B) Research proposal
• C) Follow up
• D) Cover letter

Which of the following is the least obtrusive and most accurate method for recording data in an interview?

• A) Videotaping
• B) Writing notes after the interview
• C) Note taking
• D) Audiotaping

All of the following are the monetary ways to increase response rate EXCEPT:

• A) Lottery tickets
• B) Cover letter
• C) Pens
• D) Variety of premiums

Which of the following media involves interaction among individuals?

• A) Electronic media
• B) Human interactive media
• C) Mass media
• D) Print media

How is nominal data presented?

• A) Units of equal distance
• B) In order
• C) In discrete categories
• D) Data where there is a true zero

In which of the following Tests, we give extra training to the interviewer in case of big research funded by an organization?

• A) Post Hoc Test
• B) T- Test
• C) Test Run
• D) Pilot Test

In__________study, relationship among variables is explained.

• A) Descriptive
• B) Qualitative
• C) Explanatory
• D) Exploratory

When constructing a questionnaire, it is imperative to do each of the following EXCEPT ______.

• A) Use natural language
• B) Pilot your test questionnaire
• C) Use "leading" or "loaded" questions
• D) Understand your research participants

Pilot study is___________________.

• A) A large scale study
• B) A study involving pilots
• C) A small scale study
• D) A study to test the tool of data collection

Studies conducted in controlled environment, refers to______________.

• A) Survey
• B) Semi-structured interview
• C) Lab experiment
• D) Field experiment

Which one of the following in NOT a major method of data collection:

• A) All of the given are the methods of data collection
• B) Focus groups
• C) Interviews
• D) Questionnaires

Which of the following is NOT a form of non-probability sampling?

• A) Quota sampling
• B) Snowball sampling
• C) Stratified sampling
• D) Purposive sampling

When constructing a questionnaire, there are few principles which must never be ignored. Which of the following is NOT one of those principles?

• A) Avoid using multiple items to measure a single construct
• B) Do not use "leading" or "loaded" questions
• C) Avoid double-barreled questions
• D) Avoid double negatives

Which of the following provides insight into the complexity of using interviews?

• A) The different semantic meanings of the language being used
• B) Accuracy, influences and language used
• C) The accuracy of the interviewee's responses
• D) Potential influence of gender or cultural differences between interviewer and interviewee

_________ is that unit about which information is collected and which provides the basis of analysis.

• A) Population
• B) Sampling unit
• C) Element
• D) Sampling frame

Quantitative data is_________.

• A) Small data
• B) Expressed in numerical form
• C) Big data
• D) Concerned with how things are expressed