Which one of the following is not included in defensive strategy?

• A) Joint venture
• B) Divestiture
• C) Retrenchment
• D) Liquidation

Which of the followings best describes the Horizontal integration?

• A) A firm takes over a supplier
• B) A firm takes over a distributor
• C) A firm takes over a manufacturer
• D) A firm takes over a competitor

A strategy aimed at producing products and services considered unique industry-wide and directed at consumers who are relatively price-insensitive is known as?

• A) Focus
• B) None of the given options
• C) Differentiation
• D) Cost leadership

Seeking ownership or increased control over competitors is known as?

• A) Vertical integration
• B) None of the given options
• C) Horizontal integration
• D) Diversification

On the y-axis of the IE Matrix, an EFE total weighted score of a firm is 3.7 represents that firm has:

• A) A strong external position
• B) A weak internal position
• C) A weak external position
• D) A strong internal position

Which of the following statement is TRUE about the establishment of objectives?

• A) It is a Top-management activity
• B) It is a Centralized activity
• C) It is a Decentralized activity
• D) It is a Lower-management activity

Which one of the following is NOT included in Michael Porter's generic strategies?

• A) Differentiation
• B) Focus
• C) Cost leadership
• D) Diversification

Which one of the following strategy must obey the given guidelines like “products in the maturity stage of the life cycle and compete in the high-growth industry”?

• A) Market penetration
• B) None of the given options
• C) Product development
• D) Market development

On the x-axis of the IE Matrix, an IFE total weighted score of a firm is 1.5 represents that firm has:

• A) A weak internal position
• B) A strong external position
• C) A weak external position
• D) A strong internal position

A firm should practice Joint Venture strategy in which of the following cases?

• A) When the SPACE matrix vector lies in defensive quadrant
• B) When the SPACE matrix vector lies in aggressive quadrant
• C) When the SPACE matrix vector lies in competitive quadrant
• D) When the SPACE matrix vector lies in conservative quadrant

Which analytical tool consists of a nine-cell matrix?

• A) Internal-External Matrix
• B) Grand Strategy Matrix
• C) Competitive Profile Matrix
• D) SPACE Matrix

Identify the number of quadrants in grand strategy matrix (comprehensive strategy formulation framework)?

• A) 4
• B) 3
• C) 1
• D) 2

Today, firms are establishing their web sites to directly sell products to consumers to increase their number of manufacturers (suppliers). It is an example of which one of the following type of strategy?

• A) Backward integration
• B) Market penetration
• C) Forward integration
• D) Horizontal integration

Which one of the following is NOT considered as an intensive strategy?

• A) Product development
• B) Cost leadership
• C) Market penetration
• D) Market development

Which of the following is not considered an intensive strategy?

• A) Market penetration
• B) Integration
• C) Market development
• D) Product development

Adding new but unrelated products or services for appealing present customers is known as:

• A) Horizontal diversification
• B) Backward integration
• C) Conglomerate diversification
• D) Forward integration

Which one of the following is NOT a major region of IE matrix?

• A) Harvest or divest
• B) Grow and build
• C) Hold and maintain
• D) Grow and maintain

Matching stage of the strategy formulation framework comprises of formulating which of the following set of strategies?

• A) BCG, SPACE and EFE Matrix
• B) BCG, SPACE and QSPM Matrix
• C) BCG, SPACE and TOWS Matrix
• D) SPACE, TOWS and IFE Matrix

Which one of the following strategies you would recommend to a firm that is continuously losing a large amount of money and the only alternative left is bankruptcy?

• A) Liquidation
• B) Joint venture
• C) Forward integration
• D) Horizontal diversification

A chance for advancement, progress or profit prevailing in external environment of a company is known as:

• A) Weakness
• B) Threat
• C) Strength
• D) Opportunity