MCQ Bank
Mr. Imran starts a new hospital in the name of BOSTON Hospital. The hospital is very well equipped with latest technology and machines. In order to increase product awareness among people, he conducted different seminars in schools and universities. How do you perceive this act as the best match with which of the following option?
- A) Advertising
- B) Public relation
- C) Sales promotion
- D) Publicity
Ali is a successful businessman. He always deals directly with ultimate consumers. Which type of business he is running?
- A) Wholesaler business
- B) Retailer business
- C) Transportation business
- D) Service business
Asian Sky Shop sells their products through TV commercials or longer “infomercials”. This is an example of
- A) None of the given
- B) 1-level channel
- C) Multi-level channel
- D) 0-level channel
The aim of _________ is to develop understanding between the individuals or parties, resolving conflicts, producing an agreement upon different courses of action, bargaining for interests, devising outcomes to satisfy all parties involved in the negotiation process.
- A) Negotiation
- B) Good guy/Bad guy
- C) Caucusing
- D) Fait accompli
What is NOT included in logistics?
- A) Purchasing
- B) Storage
- C) Transporting
- D) Financing
Which of the following is the function performed by channel members?
- A) Negotiating with buyers
- B) Information gathering
- C) All of the given options
- D) Promotion
“One of the negotiators from the other party may be tough and the other may be reasonable. Realize that they are working together” Which of the following negotiation tactics do these statements refer to?
- A) Good guy/Bad guy
- B) Deadlines
- C) Caucusing
- D) Fait accompli
Lobbying, or building and maintaining relations with legislators and government officials to influence legislation and regulation, is part of _____.
- A) Public relations
- B) Advertising
- C) Press agencies
- D) Press relations
For which of the following product intensive distribution channel is used?
- A) Appliances
- B) Machines
- C) Shampoo
- D) Automobiles
___________ Management systems are information systems utilized in Customer relationship management, marketing and management and contribute to automate sales force management functions.
- A) Human resource
- B) Sales force
- C) Financial
- D) Knowledge based
All are the functions of retailing EXCEPT:
- A) Delivery
- B) Packing
- C) Producing
- D) Choice
Which of the following channel membership will be best for distribution of toothpastes?
- A) Exclusive distribution
- B) Intensive distribution
- C) Selective distribution
- D) Corporate distribution
GSCF is an abbreviation of which of the following?
- A) Global Supply Chain Federation
- B) Greater Salina Community Foundation
- C) Global Supply Chain Finance
- D) Global Supply Chain Forum
________ is the usual, widely recognized, channel with a range of ‘middle-men’ passing the goods on to the end-user.
- A) Vertical marketing
- B) Internal marketing
- C) Single transaction
- D) Free-flow
Which of the following is NOT a type of wholesalers market?
- A) Specialty wholesalers
- B) Agents and brokers
- C) Merchant wholesalers
- D) Manufacturers’ sales branches and offices
In which of the following channel elements of distribution are integrated?
- A) Vertical marketing system
- B) Single transaction system
- C) Horizontal marketing system
- D) Internal marketing system
Amazon and India times sell their products online. This is an example of
- A) 1-level channel
- B) None of the given
- C) 0-level channel
- D) Multi-level channel
In which of the following distribution only specially selected resellers are allowed to sell?
- A) Selective distribution
- B) Corporate distribution
- C) Exclusive distribution
- D) Intensive distribution
Ali is working in XYZ Company as supply chain manager. He relies on more than a few but less than all of the intermediaries. Which of distribution channel he used?
- A) None of the given
- B) Exclusive distribution
- C) Selective distribution
- D) Intensive distribution
XYZ Company is manufacturer of socks. Company sells their socks through following order:
(Manufacturer)->(Retailer)->(Consumer)
Which of the following channel company uses?
- A) 1-level channel
- B) Multi-level channel
- C) 0-level channel
- D) None of the given